Mentoring

Skip a few years of figuring it out alone

I’ve mentored and taught 200+ researchers and designers worldwide, junior through lead. These are paid 1:1 engagements, and I keep the number small so each one gets real attention.

Where I can help

Building the function alone

You’re the first researcher at a company, standing the practice up solo.

  • How do I prove research is worth funding before I have results?
  • What do I set up first: process, repository or recruitment?
  • How do I say no without losing the stakeholders I need?

Working out where AI fits your process

Adopting AI in your workflow without wrecking your rigour.

  • What can I safely hand to an agent, and what has to stay human?
  • How do I hold quality when analysis gets this fast?
  • Which parts of my research workflow can I automate?

Sharpening skills and influence

Stronger methods, and the framing that turns a study into a decision.

  • Why does my research keep ending in a report nobody acts on?
  • How do I get more out of my user interviews?
  • How do I win over a stakeholder who won’t move?

What mentees say

An amazing listener who truly understood the challenges I shared with him, giving advice grounded in his rich experience. I look forward to more discussions with him.

Rahma Ali🇩🇪
Senior Product Researcher

Sherif has been a great help. He has given me a series of tips to strengthen my portfolio in the areas I want to focus on. He has been very sharp in identifying them and adding value to them. Thank you very much!

Celia Iglesias Ledesma🇪🇸
UXR & Service Designer, Fail Fast Studio

My conversation with Sherif was very interesting. He has great experience. He helped me organise my thoughts and his way of implementing things. I don’t think I will stop following up and talking to him over and over again. Thank you very much, Sherif, for your kindness and help.

Mahmoud Ash🇪🇬
Product Design Lead, Wuzzuf

Best senior I’ve ever worked with till now. He is skillful, a thinker, capable of managing clients. He always tries to discover new areas in UX and execute them. Definitely, you can rely on Sherif whatever the project is. He is supportive, and he helped me kick off my career path in UX. I owe him what I’ve learned.

Mohamed Elsayed🇪🇬
Branding Designer / Strategist, Whisk Studio

One of the best sessions I have attended, which answered many questions for me about UX research. Thank you very much, Eng. Sherif.

Ismail Mospah🇸🇦
Mid-Level Product Designer, Guapa App

My session with Sherif was really helpful. We discussed my project and how to navigate the UX research phase to know whether users would actually purchase what I’m offering. Sherif shared resources with me and gave me methods to apply to gain more insight about my potential users. I really recommend having a session with Sherif.

Ahmed Hamdy🇪🇬
Senior Software Engineer, Digital Zone

Start a conversation

Tell me where you are, what you’re stuck on, and what you’d want out of it. I read every enquiry myself and reply within two working days.